# Upgrade your retail media network ## Build a high-margin ad business that feels native, not intrusive. Kevel’s Retail Media Cloud® transforms every digital shelf, search result, and checkout moment into a source of revenue. Deliver relevant sponsored listings, personalize ads using your first-party data, and optimize inventory yield — all while maintaining full control of your data, UX, and brand identity. [Talk to an expert](https://www.kevel.com/contact) [Retail Media Guide](https://www.kevel.com/travel-media-guide) ## What Retailers Need To Win ## Your customers deserve better than banner ads. As a retailer, you’re balancing growth, customer loyalty, and margins — while advertisers compete for premium placement in a fast-moving, omnichannel marketplace. With Kevel’s Retail Media Cloud®, you can build a fully customized ad network directly within your shopping experience and retain complete control over your data, advertiser relationships, and, most importantly, your revenue. ### Run your own high-performing sponsored listings Take full control of your sponsored listing auctions to drive higher CPCs, better ROI, and stronger advertiser relationships. Set your own bidding logic, ranking rules, and pricing models — all powered by Kevel’s flexible, transparent APIs. [Explore Ad Server](https://www.kevel.com/ad-server) ### Use your data to deliver smarter ads Turn your first-party shopper data into a powerful competitive advantage. With the Kevel Audience, you can leverage your loyalty insights, purchase history, and AI-driven relevance models—or bring your own AI/ML targeting—to deliver personalized, high-value ads that boost engagement and drive conversions across every page. [Explore Audience](https://www.kevel.com/audience) ### Integrate seamlessly with your retail tech stack Seamlessly embed Kevel’s ad serving into your existing retail ecosystem. With simple API integrations, you can quickly launch native ad placements without disrupting site performance or established workflows. From campaign management in your own self-serve tools, to decisioning with your own ML models, to reporting through your own BI systems — Kevel integrates with you, not the other way around. [Explore Console](https://www.kevel.com/console) ### Scale your retail media across every channel Grow your ad business beyond your website. Use Kevel’s APIs to extend sponsored placements to apps, email, or in-store screens — giving advertisers more reach and your business more revenue opportunities. ## The lifecycle of an ad in the Retail Media Cloud® The Retail Media Cloud® combines the power of advanced ad serving with machine learning-driven audience targeting to deliver unique, high-performing onsite ad formats. With Kevel, retailers can easily: - [Create](https://www.kevel.com/industries/retail-media#w-tabs-0-data-w-pane-0) - [Segment](https://www.kevel.com/industries/retail-media#w-tabs-0-data-w-pane-1) - [Forecast](https://www.kevel.com/industries/retail-media#w-tabs-0-data-w-pane-2) - [Launch](https://www.kevel.com/industries/retail-media#w-tabs-0-data-w-pane-3) - [Report](https://www.kevel.com/industries/retail-media#w-tabs-0-data-w-pane-4) ## Why Top Retailers Build on the Retail Media Cloud® 50 ms latency Privacy compliant Never ad blocked SaaS Pricing ## Customer testimonials “It has been useful to not have strictly technical conversations with [Kevel]...sharing how the business is evolving at large has derived a lot of value that transcends pure technology.” Carlos Paulo Head of Endless, Retail Media Solutions “Predictive segments powered by machine-learning models have become very important for us as client's display different behaviors depending on the category with varying frequency of purchase and consideration periods." Judit Takács Miranda Head of Digital Marketing “Kevel has enabled us to rapidly scale, growing monthly iFood Delivery ad revenue by 20x in a single year, and empowering this product to become one of the main EBITDA levers for the company.” Lucas Sampaio Senior Business Intelligence Analyst “With Kevel we build a custom ad platform that drove 30% more revenue for our marketplace.” Director of Ad Engineering Edmunds ## Ready to get started? Talk to one of our experts today. Learn how The Retail Media Cloud® can supercharge your retail media network. [Start with Kevel](https://www.kevel.com/contact)